There’s lots of chatter in my industry about the future of search engines and how Google’s new algorithms are changing the landscape of how business owners work to keep and improve their website’s placement on Google. What seem apparent to me is that the following important trends are surfacing and impacting what…
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Google is Serious About Smartphone Compatibility
Google is serious about forcing you to address smartphone compatibility on your website. In fact if you do not design now to accommodate smartphones Google is now actually lowering your Google AdWords Quality Score for your landing page. Now there is an even bigger penalty in Google Mobile Search. On…
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Building Links With Dead Strategies
Creating articles that were informational in nature with links back to your website in a bio and placing these on news sites, article directories, and ezine sites for use by other webmasters on their blogs and in their websites in a way to build incoming links is just another previously…
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The End of Manipulating Google Places
Very quietly Google has changed Google Places to remove the ability to manipulate a listing for organic performance. This action has very quietly slipped under the radar, but the changes are big for businesses. First, this last month, Google sent out notices to all Google+ Local businesses that duplicate listings…
