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    Social Media More Than Fluff

    December 8, 2010 - By Nancy McCord

    Danny Sullivan, a pillar in my industry and writer for SearchEngineLand, just interviewed Google and Bing engineers about what they use from Facebook and Twitter in regards to signals that may impact organic placement. I found the article extremely interesting and I think you will too. You can read the…

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  • Google - Google Places

    Google HotPot a Great Idea With a Silly Name

    December 6, 2010 - By Nancy McCord

    Google released HotPot about two weeks ago and so far I have used it several times and like it. I have to say if you have not checked it out you definitely should. If you are a local selling and serving business, you for sure need to come up to…

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  • e-Newsletters

    Doing an e-Newsletter Do Double Duty with an Online Archive

    December 3, 2010 - By Nancy McCord

    e-Newsletters are far from dead at this point. We have many clients for whom we provide writing and HTML services for their monthly or quarterly e-newsletters. I still find it surprising that when a new client comes to us that they have not been archiving their previous HTML newsletters on their…

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  • Blogs

    When Does Blogging Work For You?

    December 1, 2010 - By Nancy McCord

    This is my candid opinion, blogging works best when WordPress is installed on your website server under your website domain in a folder called blog with a URL that looks like this: http://www.MyDomain.com/blog. Any other variation does not give you the links or SEO juice that you want and need.…

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  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • May 20, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
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