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  • Video

    I Want Your Easter Candy!

    April 14, 2009 - By Nancy McCord

    Here’s a video that my family made last night for YouTube. We do want your Easter candy!

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  • Google

    Google – Will It Lens? Sure!

    April 13, 2009 - By Nancy McCord

    Man, these Google Engineers have way too much time on their hands! If you want a chuckle for today, click in to read the full post on the Google blog. At lunch Googlers are going out on the deck to see what they can burn up, cook, and destroy with…

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  • Pay Per Click

    Yahoo Sponsored Search 1/2 Price Sale

    April 10, 2009 - By Nancy McCord

    That’s right if you have the right product, you can generate as many conversions as you can on Google AdWords but at nearly half the click cost! The big caveat is, is your product the right product for Yahoo Sponsored Search? Not every Yahoo account will out perform a Google…

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    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

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  • Google AdWords - News & Trends

    CPC Rising on Google AdWords

    April 8, 2009 - By Nancy McCord

    After three months of decreasing cost per click prices on Google AdWords, the CPC is on the move up for the majority of the accounts we are managing. I manage numerous Google AdWords accounts and am seeing this as a strong trend starting in mid March and continuing into April.…

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    How to improve lead generation in Google Ads.

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  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • May 20, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
  • May 06, 2026 How to Make Industrial & Technical Content Stand Out
  • Apr 22, 2026 Fewer clicks, More Revenue: Winning The Zero-Click Era
  • Apr 08, 2026 Building an Unstoppable Brand in a World of Ghost Bots
  • Mar 25, 2026 The Death of Last-Click: Mastering the 2026 B2B Journey 
  • Mar 21, 2026 Introducing Our Customer Referral Program
  • Mar 11, 2026 The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

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