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  • Google - Search Engine Optimization

    Is AuthorRank or BrandRank Coming for Businesses on Google?

    May 15, 2013 - By Nancy McCord

    Is AuthorRank or BrandRank coming for businesses on Google?  That’s an interesting question and one that I feel Google is leaning toward based on the chatter online, but one I doubt we will see this year. What exactly is BrandRank? First, let’s start with a little bit of detail. This…

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  • Blogs - Search Engine Optimization - Web Content

    Using HubSubHubBub to Tag Your Content for Google

    March 6, 2013 - By Nancy McCord

    On Monday I spoke a little about HubSubHubBub which Google recommends as a way to push out to the Web and tag your unique content to protect your AuthorRank for organic placement. In this post I want to dive a little deeper into this topic to help you understand how…

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  • Google - Search Engine Optimization

    Getting Google to “Trust” Your Website

    February 18, 2013 - By Nancy McCord

    Getting placement on Google.com is affected by a number of new factors so getting Google to “trust” your website, when compared to other sites, is extremely important. This “trust” factor is also known as “web authority”. When Google considers your website an authority on a topic, it will place your…

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  • May 06, 2026 How to Make Industrial & Technical Content Stand Out
  • Apr 22, 2026 Fewer clicks, More Revenue: Winning The Zero-Click Era
  • Apr 08, 2026 Building an Unstoppable Brand in a World of Ghost Bots
  • Mar 25, 2026 The Death of Last-Click: Mastering the 2026 B2B Journey 
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