Along with the new changes that Facebook announced to the timeline for business pages on February 29th, was an announcement that advertising options would change as well allowing more pages to use advertising options that had only been open to really big advertisers. So far I have only seen a few changes…
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Special Insights Into Using Facebook Advertising
We’ve started to do quite a bit more Facebook advertising management for clients. Here are a few insights that I wanted to share with you about our experience so far for clients. Even if you choose to spend more than Facebook recommends per click, Facebook will not preferentially serve your…
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How to Track the Success of Facebook Advertising
Without conversion tracking tools provided by Facebook, it is hard to justify spending advertising dollars on Facebook ads. However, with a little bit of creativity you can gage how Facebook ads are working for you. Here are a few suggestions you may want to try out as you test pay…
