Smart Digital Marketing, Real Business Results – McCord Web Services
Continued from Monday. Back to the website… Remember Google Ads gets the horse to the water, so to speak, but it is your website content that gets the horse to drink – getting your initial micro conversion or lead from a Google Ads click. So, the key is to have…
Smart Shopping Campaigns in Google Ads are like regular Shopping Campaigns but with a twist. Uses Google Ads advanced AI tools to target and bid. Increases conversions. Is totally automated. Shows ads on more properties. Optimizes for performance. I have tried regular Shopping Campaigns against Smart Shopping Campaigns and here…
Planning ahead to boost your business for 2019 takes planning and strategizing with your sales team. Once you determine your plan and set a goal for sales, take time to set your Google Ads budget to achieve your plan. If you are currently selling products or services that generate $200,000…
Often in strange economic times a business may need to trim back Google Ads budgets. We are definitely in one of those strange periods where interest in services appears to be high, but customers are not moving into conversions. The stock market and drama within the federal government have created…
