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    AI Impact - Google Ads Strategists

    AI and PPC: The Evolution of Advertising Strategies

    May 22, 2024 - By Christopher Harper

    Pay-per-click (PPC) advertising has always been a dynamic field, constantly evolving with the introduction of new technologies and strategies. One of the most transformative forces in this space is artificial intelligence (AI). From keyword targeting to ad copy generation, AI is set to revolutionize how we approach PPC campaigns. In…

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