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    Twitter – Best Practices

    August 31, 2009 - By Nancy McCord

    How can you effectively use Twitter, how often should you tweet, what should you tweet about, when should you tweet? These are just a few questions that I get asked frequently. In this post I will share with you my best practices and recommendations for effective Twitter use. First Twitter…

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  • Google AdWords - News & Trends

    PayPal Seriously Screws With AdWords Conversions

    August 29, 2009 - By Nancy McCord

    If you use PayPal to process credit card transactions and you are using Google AdWords to push sales on these products, a recent change PayPal has made will be seriously screwing with your ability to record conversions in Google AdWords. I’ve just spent over one hour on this and was…

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  • Twitter

    A Case Study on Effective Twitter Use

    August 28, 2009 - By Nancy McCord

    I have an interesting situation that I am watching and it gives some insight into how using Twitter effectively to build your following allows you access to viral marketing on a huge scale. First, for one client I have set up two Twitter accounts; one for his main business and…

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  • Twitter

    Twitter Etiquette the Do’s and Don’ts

    August 26, 2009 - By Nancy McCord

    Just like Facebook Twitter has unspoken rules. Here are a few that I wanted to share with you. 1. Make sure to install a picture on your Twitter profile. Some applications that use Twitter API like TweetLater, will allow you to block followers who are using the default image icon.…

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