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  • Bing - Bing Ads - Google - Search Engine Optimization

    Blurring the Lines Between Paid and Organic

    December 31, 2013 - By Nancy McCord

    In 2013, I feel that Google has actively worked to blur the lines between paid and organic. With algorithms that forced businesses aggressively into Google AdWords, advertising that nearly blends in at the top of the page with organic results, Google+ Local ads that look like regular listings, and now…

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    Stop Bleeding Cash in AdWords- Move Out of Broad Match

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  • Google

    Not Provided Keyword Data in Analytics Work Arounds

    December 27, 2013 - By Nancy McCord

    In Google Analytics almost all organic search activity is being returned with a “not provided” tag masking the actual keywords used to find your content. If you are not advertising in Google AdWords, you may be totally in the dark as to what keywords visitors are using to find your…

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    Building an Unstoppable Brand in a World of Ghost Bots

    April 8, 2026

    The Death of Last-Click: Mastering the 2026 B2B Journey 

    March 25, 2026
    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
  • Google AdWords

    Remembering Keebler Our Spokesdog

    December 25, 2013 - By Nancy McCord

    Today on Christmas day we remember our spokesdog Keebler who passed away on October 10, 2013. We know that Keebler is waiting for her Mom, Nancy McCord at the Rainbow Bridge to be reunited and that she is playing and having fun chasing squirrels while she waits. Keebler our spokesdog is…

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    The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

    March 11, 2026
    How to improve lead generation in Google Ads.

    The Google Ads Setting That is Wasting Your Lead Gen Budget

    October 22, 2025
    Put Google Ads to work for you with new AI tools.

    The Value of Using a Google Partner for Google Ads Management

    June 21, 2023
  • Google

    More on Google and Duplicate Content

    December 23, 2013 - By Nancy McCord

    I felt that this video clarification from Google lead spam engineer Matt Cutts was a worthy review. Make sure to read my comments underneath the video. You can view this video at YouTube at http://youtu.be/mQZY7EmjbMA. The key take away on this video is that Google is grouping duplicate content by…

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    Related Posts

    Building an Unstoppable Brand in a World of Ghost Bots

    April 8, 2026

    The Death of Last-Click: Mastering the 2026 B2B Journey 

    March 25, 2026
    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
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Our Recent Posts

  • Apr 08, 2026 Building an Unstoppable Brand in a World of Ghost Bots
  • Mar 25, 2026 The Death of Last-Click: Mastering the 2026 B2B Journey 
  • Mar 21, 2026 Introducing Our Customer Referral Program
  • Mar 11, 2026 The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 
  • Feb 18, 2026 Stop Chasing Ghosts: How to Get Better Qualified Leads

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