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    AdWords Changes Its Bidding Algorithms

    June 1, 2016 - By Nancy McCord

    Just a few month ago, Google AdWords quietly retired the old auto bidding with a built-in enhanced CPC algorithm. If you change out of this old bidding model, you can’t get back in. Here are the new/revised bidding models for Google AdWords and my thoughts on each. eCPC Manual Not…

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