As a Google Partner and AdWords Certified Professional for over ten years I can easily say that I know AdWords.
What makes the difference in my services and those of others in the industry?
- Personal attention. Although we have a specific program, as your account manager I am accessible. If you have questions, I will have the answers. I have personally found that our degree of personal attention and communication when your program is first set up and running is very important.
- We have a specific process for AdWords setup. I have found from experience that working your account daily during the first four weeks allows for better testing and quick identification of what works for your account and what does not. It is the nimble and proactive attention that helps your account get started in performing for you fast. Others may only work your account once a week or once a month.
- We have an hourly rate. Other services will bill 10% or more of your ad spend with a minimum charge. For example one firm I know of charges $699 a month even if your ad spend is $2,500. They only check your account once a week and are not available by phone but once a month. We on the other had bill $799 for set up and first four weeks of account management and then $300 the second four weeks, and follow a pricing grid from $185 to $425 for our management fee monthly based on your ad group numbers and ad spend. Prices come out lower for most clients than with other services.
I told one client who started with another firm and then stopped their services, due to non-performance, and came to us that I could charge him more if he felt that was the deciding factor of AdWords account management capability.
My feeling is that you can pay more but will not get the same high level of quality service as we provide for Google AdWords with other service firms. There is a reason why Google considers us in the top 5% of all Google Partners – it’s performance for our clients and attention to even the smallest details. Find out for yourself why with a free consultation.
