Skip to content
The Web Authority

Smart Digital Marketing, Real Business Results – McCord Web Services

  • About
  • Services
  • Get Our Posts by Email
  • About
  • Services
  • Get Our Posts by Email
  • Google - Search Engine Optimization - Web Content - Web Visibility

    What Should Your Bounce Rate Be? Part One

    November 2, 2015 - By Nancy McCord

    Before the advent of more than 50% of searches done in the mobile arena, a website wanted to strive for about a 45 to 50% bounce rate. Now with “in the moment” searches done on mobile accounting for more than half of all Google search traffic, the time on a…

    Continue Reading

    Related Posts

    The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 

    May 20, 2026

    Fewer clicks, More Revenue: Winning The Zero-Click Era

    April 22, 2026

    Building an Unstoppable Brand in a World of Ghost Bots

    April 8, 2026
  • Tips - Try It Friday - Video

    Try It Friday – Google Drive Collaboration

    October 30, 2015 - By Nancy McCord

    It’s easy to get started sharing files in Google Drive even for casual Google users or collaboration newbies. Find out how in our video.

    Continue Reading

    Related Posts

    The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 

    May 20, 2026
    Digital Marketing and Microsoft Ads Account Suspensions

    Why is My Microsoft Ads Account Suspended?

    October 14, 2025
    What to Know About the CCPA that Takes Effect January 1, 2020

    The California Consumer Privacy Act (CCPA) Takes Effect January 1, 2020 – What to Know

    November 13, 2019
  • Google AdWords

    Remarketing for Search – Should You Use It in AdWords?

    October 28, 2015 - By Nancy McCord

    I love remarketing for customers, but typically remarketing is used in the AdWords Display network. Google reps, and Bing reps for that matter too, are now pushing remarketing for search. What exactly does that mean and how does it work? Well, both Google and Bing encourage account managers to use…

    Continue Reading

    Related Posts

    The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

    March 11, 2026
    How to improve lead generation in Google Ads.

    The Google Ads Setting That is Wasting Your Lead Gen Budget

    October 22, 2025
    Put Google Ads to work for you with new AI tools.

    The Value of Using a Google Partner for Google Ads Management

    June 21, 2023
  • Google - Google AdWords

    Google Shopping – Why You Should Be Using It

    October 26, 2015 - By Nancy McCord

    If you are selling online you need to be using Google Shopping. Yes, I know creating the data feed is a major pain in the neck, but there’s no reason why you can’t start out small. Choose your top 20 products and get those into a data feed and you’ll…

    Continue Reading

    Related Posts

    The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 

    May 20, 2026

    Fewer clicks, More Revenue: Winning The Zero-Click Era

    April 22, 2026

    Building an Unstoppable Brand in a World of Ghost Bots

    April 8, 2026
 Older Posts
Newer Posts 

Website Links

  • 1. Website
  • 2. Advertising
  • 3. Certifications
  • 4. Partnerships
  • 5. Visibility
  • 6. Agency White Label

Our Recent Posts

  • May 20, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
  • May 06, 2026 How to Make Industrial & Technical Content Stand Out
  • Apr 22, 2026 Fewer clicks, More Revenue: Winning The Zero-Click Era
  • Apr 08, 2026 Building an Unstoppable Brand in a World of Ghost Bots
  • Mar 25, 2026 The Death of Last-Click: Mastering the 2026 B2B Journey 

Our Blog Archive

Post Categories

Share Our Content

© 2026 McCord Web Services LLC. All Rights Reserved.
Graceful Theme by Optima Themes

Article Archive

Post Categories

Website Links

  • 1. Website
  • 2. Advertising
  • 3. Certifications
  • 4. Partnerships
  • 5. Visibility
  • 6. Agency White Label