So you want to try AdWords, but want to make sure you will get performance. You understand you need a high enough maximum cost per click to be in the auction and your daily budget needs to be high enough to support your maximum cost per click to get AdWords…
Google AdWords
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Is Your Daily Budget Keeping You Out of the AdWords Auction?
Not only is your maximum cost per click a factor in deciding if you are in the Google AdWords auction, but your daily budget may be a factor keeping you out! It is important to understand a few things first. AdWords account managers will talk about your 30 day budget…
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Are You Out of the AdWords Auction? How to Tell
The AdWords clients that come to me typically are small to medium sized business owners who have tried to do AdWords themselves and not been successful. Because they feel AdWords could work for them, based on what they have read, they want a professional AdWords account manager to optimize their…
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Phone Numbers Cause Confusion on AdWords
Just this past week I had three AdWords clients phone me to find out why their phone number was wrong in their Google AdWords ads. It was not a mistake, but rather a Google feature. If you have phone extensions enabled in your Google AdWords account AND enable call metrics…
