New just this past week, Google AdWords callout extensions are the new way to draw attention to what you are promoting and a way to differentiate yourself from other ads. AdWords decides when to show this new extension based on relevancy but that does not mean you should brush it…
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AdWords Enhances Phone Call Tracking for Websites
AdWords has rolled out a nice improvement for call tracking that every business owner who is using AdWords should implement. This new conversion tracking feature allows website owners to code their website phone number to auto insert an AdWords call forwarding phone number. This new feature now allows for website…
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It’s Time to Put Your Website on a Diet
Well what I really mean is to put your website on a content diet. In months and years past, it was a great idea, and SEO strategy, to build some really great content to help build site authority. This was a winning strategy when Google was counting links and in counting inbound traffic.…
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Google My Business Explained
If you have been using Google Places or Google+, Google has a new property call Google My Business that you need to be looking at and migrating to. First notice that even if you have been posting on Google+ pages you may not have a Google My Business site. For…