Updated in 2014, Google’s Quality Guidelines for webmasters spells out some new details that all website owner’s should keep in mind. In a nutshell, Google wants quality, relevant, unique, mobile-optimized content. The content that appears highest in the search results will be those that Google deems are the most relevant…
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Taking a Careful Look at Your Content to Prevent Google Penalties
Like never before, you’ve got to keep a careful eye on your content; reviewing your online message for authority and placement. Google is penalizing thin content, duplicate content, and link-heavy content. How can you make sure your content stays in the “green zone” versus the “red – penalty zone”? Here…
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How to Remediate a Google Penalty
If you read our post on Tuesday July 8th and feel that your website may have been penalized by Google, doing nothing will not make the problem go away. Neither will simply disavowing any links in your Google Webmaster Control Panel. It takes work to get your business back in…
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The Google Penalty – What Can You Do?
In the past six months I know of several prospects and AdWords clients whose site’s have received an organic smackdown from Google. Some business owners have come to us not even knowing that they have been hit by a penalty just that they seem to have dropped off Google.com. I…