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  • Put Google Ads to work for you with new AI tools.
    Google Ads Strategists

    AI and Google Ads – The Future is Here!

    May 26, 2023 - By Nancy McCord

    The use of Artificial Intelligence (AI) in digital advertising is one of the biggest changes we have seen since the creation of the Internet. Google announced a series of new products at Google Ads Marketing Live 2023 on May 23. With a focus on brand safe advertising, privacy protection, and…

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  • AI is leading the way in changes for digital advertising.
    Google Ads Strategists - Microsoft Advertising Strategists

    AI Surfaces as the Hottest Topic of the Era

    May 24, 2023 - By Nancy McCord

    The new Google Search Generative Experience (SGE) brings the power of Artificial Intelligence (AI) directly into Google’s search results. These AI generated snippets of text will now appear above the search results pushing organic listings even farther down the page.   During Google’s May 2023 I/O Conference, Google announced this new…

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  • Be in the Know on Microsoft Advertising
    adCenter - Microsoft Advertising - Microsoft Advertising Consultant - News & Trends

    The Value of a Microsoft Advertising Certified Professional

    May 3, 2023 - By Nancy McCord

    We have just certified as a Microsoft Advertising Certified Professional. Why should this special credential be important to you as a business owner as you look for an Internet Marketing firm and Microsoft Advertising account manager? Here are some important considerations: Microsoft Advertising Certified Professionals are experts in Microsoft Advertising…

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    Nancy McCord

    Optimizing Your Organic Adwords Placement

    November 25, 2019
    McCord Web Services is a Google Partner and a Certified Google Ads Professional

    Leveraging Machine Learning For Google Ads- Part 2

    October 28, 2019
    McCord Web Services is a Google Partner and a Certified Google Ads Professional

    Leveraging Machine Learning For Google Ads- Part 1

    October 21, 2019
  • News & Trends - Search Engine Marketing - Search Engine Optimization - SEO - Web Design - Web Visibility

    New Website Project Tutor with Carol

    May 3, 2023 - By Nancy McCord

    We’ve just completed a new web design project www.TutorWithCarol.com and are glad to share it with you. This site designed for Carol Macina a professional math and reading tutor for K-8 grades uses our Pixelarity themes and is a quick and inexpensive way to have a search engine optimized website…

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    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
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  • Mar 11, 2026 The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 
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  • Feb 11, 2026 The Cost of Ghost Spend: Is Your PMax Budget Vanishing?
  • Jan 28, 2026 Beyond the Blue Link: Why 2026 is the Year of GEO

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