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  • Blogs - Search Engine Optimization

    Blogging Still Has a Place in Your Marketing Plan

    January 2, 2014 - By Nancy McCord

    As a blog content provider, I’ve seen this market sector zoom up in popularity and then crash this past year as clients move budget dollars into paid advertising or stop blogging services all together based on costs without clearly understanding the big picture benefits. Blogging is still one of the…

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    Need help getting your site visible on the Web?

    Top Rated Google Ads Management Service Provider

    August 13, 2025
    Person Surfing the Web on Desktop

    Are There Consequences of Google.com’s New Continuous Scroll?

    February 16, 2023
    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    December 30, 2019
  • Bing - Bing Ads - Google - Search Engine Optimization

    Blurring the Lines Between Paid and Organic

    December 31, 2013 - By Nancy McCord

    In 2013, I feel that Google has actively worked to blur the lines between paid and organic. With algorithms that forced businesses aggressively into Google AdWords, advertising that nearly blends in at the top of the page with organic results, Google+ Local ads that look like regular listings, and now…

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    AI Tools are available now and many at no cost.

    McCord Web Services is Embracing AI

    June 1, 2025
    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    December 30, 2019
  • Google

    Not Provided Keyword Data in Analytics Work Arounds

    December 27, 2013 - By Nancy McCord

    In Google Analytics almost all organic search activity is being returned with a “not provided” tag masking the actual keywords used to find your content. If you are not advertising in Google AdWords, you may be totally in the dark as to what keywords visitors are using to find your…

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    Fewer clicks, More Revenue: Winning The Zero-Click Era

    April 22, 2026

    Building an Unstoppable Brand in a World of Ghost Bots

    April 8, 2026

    The Death of Last-Click: Mastering the 2026 B2B Journey 

    March 25, 2026
  • Google AdWords

    Remembering Keebler Our Spokesdog

    December 25, 2013 - By Nancy McCord

    Today on Christmas day we remember our spokesdog Keebler who passed away on October 10, 2013. We know that Keebler is waiting for her Mom, Nancy McCord at the Rainbow Bridge to be reunited and that she is playing and having fun chasing squirrels while she waits. Keebler our spokesdog is…

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    The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

    March 11, 2026
    How to improve lead generation in Google Ads.

    The Google Ads Setting That is Wasting Your Lead Gen Budget

    October 22, 2025
    Put Google Ads to work for you with new AI tools.

    The Value of Using a Google Partner for Google Ads Management

    June 21, 2023
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Our Recent Posts

  • Apr 22, 2026 Fewer clicks, More Revenue: Winning The Zero-Click Era
  • Apr 08, 2026 Building an Unstoppable Brand in a World of Ghost Bots
  • Mar 25, 2026 The Death of Last-Click: Mastering the 2026 B2B Journey 
  • Mar 21, 2026 Introducing Our Customer Referral Program
  • Mar 11, 2026 The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

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