If you use HootSuite, you may have found out that since Facebook has made some sweeping changes you can no longer add photos to your Facebook updates by clicking the attach file icon to a scheduled status update. For some this has really impacted their use of HootSuite. Unfortunately HootSuite…
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Google Statistically Documents AdWords and Organic Click Activity
This is a very interesting article and one worth a quick review if you are advertising on Google AdWords or thinking of advertising on Google AdWords. The title is “Impact of Organic Ranking on Ad Click Incrementality“. The study done by Google, in a nutshell, shows that when an advertiser…
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AdWords Exact Match and Phrase Match Changes Coming in May
AdWords announced this past week that in mid May they will be changing the way they use exact match and phrase match keywords for ad delivery. In the very near future, AdWords will imitate adCenter in using plurals and misspellings of words you have set with these selected match types…
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Helping Your Blog Writer Do A Better Job
Blogging is a core business for my firm, McCord Web Services. I have found that website owners that take a little bit of time to help our writer get their footing, help us to do a better job delivering what they need for organic search placement and development of web…
