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  • Facebook - Social Media - Twitter

    How Much Social Interaction Do You Really Need on Twitter or Facebook?

    March 23, 2012 - By Nancy McCord

    How much hands on fan interaction do you really need on your Twitter or Facebook business page? In my opinion, it depends on how large your fan base is. Here are some general guidelines to consider. Twitter under 100 followers – take time the first 30 days or more to…

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    November 4, 2019
  • Google - Google AdWords

    Get the AdWords Time Machine Cranked Up Again

    March 21, 2012 - By Nancy McCord

    If you are in this business, you’ve heard it too… “I used to have such great results on Google AdWords back in 2006. Why can’t you just roll my account back to those settings. Surely I will get more clicks and activity at a cheaper price!” There is no time…

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  • Blogs - News & Trends

    Scribe SEO Plugin Reviewed

    March 19, 2012 - By Nancy McCord

    I thought I would run the Scribe WordPress plug-in through its paces and let you know my thoughts and if it is worth the monthly subscription fee. First, I bought the publisher level and paid a discounted fee of $17 a month instead of the regular price of $27 per…

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    February 16, 2023
  • Google - Tips - Web Design

    Lead Conversions – Metrics Part Three

    March 16, 2012 - By Nancy McCord

    I’ve saved the best and most important metric for the last post this week. Lead conversions or requests for information coming from your website (from organic search placement) are typically the top metric that top level executives watch to determine if their website is successful. Website design is important but…

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    March 25, 2026
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  • May 06, 2026 How to Make Industrial & Technical Content Stand Out
  • Apr 22, 2026 Fewer clicks, More Revenue: Winning The Zero-Click Era
  • Apr 08, 2026 Building an Unstoppable Brand in a World of Ghost Bots
  • Mar 25, 2026 The Death of Last-Click: Mastering the 2026 B2B Journey 
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