Chief Economist at Google, Hal Varian, announced recently that what we had thought all along as the Average Rank was not actually the position of the ad on the page, but rather the average position in the keyword auction. That is very big news! If you are selling on Google…
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Canonical URLs: The WWW Quandary
To help improve your organic search placement it is important to let Google and other search engines know how you want your links returned and how they should index your website. Should it be linked and named as http://McCordWeb.com or http://www.McCordWeb.com? Specifically I mean in the example is there a…
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Want to Check Your Backlinks Here is an Easy Tool
If you are concerned about organic search placement, then you need to keep an eye on your website’s backlinks or more commonly known as inbound links. I’ve found an easy to use free tool that allows you to check your link numbers quickly and even review links that are follow…
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Managing Your Web Reputation, One Review At A Time
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Keep an Eye on Your Website and Blog for Hidden Spam Parasites With This Tool
In today’s world, you’ve got to be proactive about protecting your online search engine capital. One way to keep an eye on your website and blog are to routinely review both for hidden parasitic spam hacks that will sap your search engine placement and could actually end up getting you…
