I have heard this more than once from clients – they have stopped or cut way back their Yellow Page advertising to fund focusing on web advertising or web placement. When I managed a paint and wallpaper store years ago, it was not uncommon for us to spend over $5,000…
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Google Drops Pay Per Action Program
On the Google AdWords blog this past week, Google announced that it was dropping its pay per action program. If you never used pay per action, here it is in a nutshell. With pay per action, you decide what you will pay, amount and action – you cannot do an…
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Happy Fourth of July
Hey, it’s a national holiday and I am taking the day off! Have a great day and kick back and enjoy life in the United States.
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Web Presence on a Budget
Websites are expensive, really expensive if you are selling something, and just plain expensive for a great optimized site. So how do you get out there if you are just starting up or just want a web presence on a budget? Here are a few options worth considering for a…
