Pay Per Action is coming to the content network and will be a huge boon for mortgage and real estate professionals if only Google can make it work. Pay per action is where the Google AdWords advertiser only pays when an action is completed not when someone clicks on their…
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Google TV Ads
Click our post title and you can read this article about Google moving into TV. Well I for one am filing this under “not going to happen”. Remember click to call, Google Radio? Well there was a big ballyhoo about click to call when it was first announced. Then only…
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Google Local or Google Maps
A great way to get free advertising exposure is to register your site in your hometown with Google Maps. Use this link to read about the new features that Google has added to their local interface. Now you can add a photo, more information, and even properly position your map…
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AdWords Keyword Tool Under Revision
Years ago, the keyword tool in Google AdWords actually was okay. Then Google decided to sanitize it maybe afraid of legal implications and they introduced these silly green bars showing search amounts. This effectively made the tool ineffective. We’ve limped along with this “new” tool for months now. Just today…