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    Understanding Broad Match in AdWords

    July 11, 2018 - By Nancy McCord

    As an experienced AdWords Manager I understand the value and issues of using broad match keywords, do you? Here is a easy to understand tutorial about broad match and when you should and should not use them in your Google AdWords account. Broad Match Keyword Match Type – this is…

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  • AdWords Consultant - Google Ads Consultant

    When Do You Need an AdWords Consultant?

    July 9, 2018 - By Nancy McCord

    When might you need an AdWords consultant if you manage your own Google AdWords account? I recommend do it yourselfers a quarterly review and tune-up of your AdWords account. Billed by the hour, our AdWords consulting services are affordable and most updates can be completed in just a few hours.…

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  • AdWords - AdWords Account Management - AdWords Manager - AdWords Services - Google Ads - Google AdWords

    Consumers Embrace Pay Per Click Ads

    July 4, 2018 - By Nancy McCord

    Consumers have embraced pay per click ads! No longer do users of Google or Bing scroll to see the organic search results, rather they are clicking the first and second pay per click ads on a page, and especially when on a smartphone. Over the years,  pay per click ads…

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  • "Just Nancy" - AdWords - AdWords Account Management - AdWords Manager - AdWords Services - Google Ads

    Google AdWords to Become Google Ads

    July 2, 2018 - By Nancy McCord

    Google AdWords is becoming Google Ads. At the end of July, Google will transition their branding to showcase its new product name. Just as Microsoft AdCenter became Bing Ads, Google is embracing a more indicative name of it popular pay per click platform. Google states that the product will be…

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