Smart Digital Marketing, Real Business Results – McCord Web Services
For our clients that report payments to us on the 1099-NEC form, it is important that you review what you report this year. All credit card payments you have made to us are reported by our credit card processor Paya to the IRS. You should not report on your 1099-NEC…
Search Engine Land, one of the pay per click industry’s top online magazines, has just published its statistical data analysis for Google Ads performance. Read the full article online. They identified the following information for 2023 vs. 2024. Search campaigns: ROAS up 2% YoY CPA down 3% YoY CPC up…
We are proud to announce that our team has worked hard to receive new Microsoft Advertising credentials- the Microsoft Certified Advertising Expert, the Commerce Certification, and the Retail Media Certification. You can visit our certification page on our website to view all of the professional certification badges we carry in…
On September 9th, Google faced a new antitrust trial centered on allegations of monopolistic behavior in digital advertising. This trial raises several concerns among our clients—chief among them being the trustworthiness of Google, the fairness of advertising costs, and the potential breakup of Google Ads. While the trial unfolds, it…
