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  • AdWords - AdWords Account Management - AdWords Services

    One AdWords Path Set Per Ad Group

    April 13, 2017 - By Nancy McCord

    I wanted to share this quick Google AdWords account management tip with you today as I just got off the phone with a Googler about it. (Thanks Eric for the info!) I have had a few accounts in the last few days have new ad text disapproved with the message…

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  • Google AdWords - Web Content - Web Visibility

    How Do You Get the Word Out About a New Service?

    March 15, 2017 - By Nancy McCord

    I had a colleague contact me about a prospect the other day. They said their long time client wanted to promote a new service but they did not want to do pay per click, maybe remarketing or social media instead. The prospective customer told me he had a new seasonal…

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  • AdWords - Search Engine Optimization - SEO

    AdWords is the New SEO

    March 1, 2017 - By Nancy McCord

    Prospects hate to hear this, but for multi-state and multi-national selling businesses, placing organically is almost “mission impossible”. Here’s Why Google is Making It So Hard With the expansion of AdWords ads at the top of the Google.com search page and top ads showing site links, callouts, snippets and other…

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  • AdWords - AdWords Account Management - AdWords Services

    Change to the AdWords Call Extension

    January 9, 2017 - By Nancy McCord

    AdWords is updating the AdWords call extension, and it is worth taking a quick look in your AdWords account to assure that all is as it should be. AdWords sent out a notice this past week that it would pick up the phone number from the Google My Business account for…

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