Skip to content
The Web Authority

Smart Digital Marketing, Real Business Results – McCord Web Services

  • About
  • Services
  • Get Our Posts by Email
  • About
  • Services
  • Get Our Posts by Email
  • Google AdWords - News & Trends

    Google AdWords, Is It Right For You?

    September 7, 2011 - By Nancy McCord

    How can you decide if promoting your business on Google AdWords is right for you? Here’s my checklist to consider as you evaluate if you want to make the investment in Google AdWords pay per click ads. Ask yourself to you have enough money for a six month test for…

    Continue Reading

    Related Posts

    The 2026 Brand Safety Audit: Avoid Wasted Ad SpendĀ 

    March 11, 2026
    How to improve lead generation in Google Ads.

    The Google Ads Setting That is Wasting Your Lead Gen Budget

    October 22, 2025
    Put Google Ads to work for you with new AI tools.

    The Value of Using a Google Partner for Google Ads Management

    June 21, 2023
  • Google - Tips

    Measuring the Phone Calls You Get From Google AdWords

    August 5, 2011 - By Nancy McCord

    If you didn’t know, Google AdWords is now allowing you to track phone calls from Google generated phone numbers attached to your Google AdWords ads. The big news is that we are really seeing measurable results with this new feature. For clients and account managers this now validates what Google…

    Continue Reading

    Related Posts

    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
    Use the power of AI through Gemini to work smarter.

    Level Up Your Business: How Gemini in Google Workspace Transformed My Digital Marketing Firm

    August 27, 2025
  • Tips

    Google to Roll Out Call Metrics for AdWords to All End of June

    June 29, 2011 - By Nancy McCord

    This is great news for all AdWords customers, Marek at Google Agency Support told me that the plan is for Google AdWords to roll out call metrics to all US clients by the end of June 2011. I have been testing call metrics and I think that it is a…

    Continue Reading

    Related Posts

    Digital Marketing and Microsoft Ads Account Suspensions

    Why is My Microsoft Ads Account Suspended?

    October 14, 2025
    What to Know About the CCPA that Takes Effect January 1, 2020

    The California Consumer Privacy Act (CCPA) Takes Effect January 1, 2020 – What to Know

    November 13, 2019
    Incorporating Social Media Into Your Internet Marketing Strategy

    Incorporating Social Media Into Your Internet Marketing Strategy

    November 11, 2019
  • Google

    Google Add the +1 Button to AdWords Ads

    June 8, 2011 - By Nancy McCord

    Google is really pulling out all the stops when it comes to pushing the new +1 button. Now Google will be +1’ing AdWords ads. In fact I am seeing them already. “The +1 button itself will appear next to your headline on search ads. Personalized annotations will appear beneath your…

    Continue Reading

    Related Posts

    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
    Use the power of AI through Gemini to work smarter.

    Level Up Your Business: How Gemini in Google Workspace Transformed My Digital Marketing Firm

    August 27, 2025
 Older Posts
Newer Posts 

Website Links

  • 1. Website
  • 2. Advertising
  • 3. Certifications
  • 4. Partnerships
  • 5. Visibility
  • 6. Agency White Label

Our Recent Posts

  • Mar 11, 2026 The 2026 Brand Safety Audit: Avoid Wasted Ad SpendĀ 
  • Feb 18, 2026 Stop Chasing Ghosts: How to Get Better Qualified Leads
  • Feb 11, 2026 The Cost of Ghost Spend: Is Your PMax Budget Vanishing?
  • Jan 28, 2026 Beyond the Blue Link: Why 2026 is the Year of GEO
  • Jan 07, 2026 Paying It Forward: Why We Invest in the Next Generation of Talent

Our Blog Archive

Post Categories

Share Our Content

© 2026 McCord Web Services LLC. All Rights Reserved.
Graceful Theme by Optima Themes

Article Archive

Post Categories

Website Links

  • 1. Website
  • 2. Advertising
  • 3. Certifications
  • 4. Partnerships
  • 5. Visibility
  • 6. Agency White Label