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  • Google - Google Plus

    Coming Soon Custom Vanity URLs on Google+

    December 12, 2012 - By Nancy McCord

    The current URL of your Google+ page is long and ugly, but the Google+ team does say that they are working to re mediate this issue. Saurabh Sharma at Google writes in one of his Google+ status updates that Google is currently trying out new vanity URLs on select brands at…

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  • Google - Search Engine Optimization

    Placement on Google is All About Web Authority Not SEO Tactics

    December 10, 2012 - By Nancy McCord

    Since 2005 I have been focused on building web authority website as I felt that this was the best way to truly place on Google and insulate myself and my clients from search engine algorithm changes. I named my blog the Web Authority just for that reason. Authority websites communicate…

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  • Google Plus

    Google+ Tips – Bold and Verify

    December 7, 2012 - By Nancy McCord

    Here are a few tips for Google+ that I thought were pretty good and wanted to pass along. How to Bold Something in a Status Update This is pretty cool and I stumbled across this on the Web, but can’t remember where. To bold something specific like a keywords or…

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  • Google - Search Engine Optimization

    Subdomains versus Subdirectories Per Google

    November 26, 2012 - By Nancy McCord

    Ever wonder how Google views subdirectories or subdomains when it comes to placement on Google.com? In this video Matt Cutts the Google spokesperson to my industry, talks about using each and how Google indexes each. Previously some webmasters set up multiple subdomains in an effort to have Google show more…

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  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • May 20, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
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