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    Yahoo is Going Away – Well at Least the PPC Part

    September 15, 2010 - By Nancy McCord

    This past weekend I sadly removed all information about Yahoo Search Marketing from my website. I have been a Yahoo Search Marketing Ambassador for years and have offered Yahoo PPC set up and management services. MSN adCenter however is taking over the Yahoo PPC control panel and is already serving…

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  • Pay Per Click

    It’s a Great Time to Consider Yahoo Pay Per Click

    October 17, 2008 - By Nancy McCord

    This past week we have helped more clients migrate their advertising programs into Yahoo Sponsored Search. With the escalating costs of Google AdWords, significant drop in AdWords ability to deliver conversions, and the quality score algorithm changes, Yahoo is looking better all the time. Yahoo has a very good ad serving…

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  • News & Trends

    Yahoo Sponsored Search Still a Great Value

    May 6, 2008 - By Nancy McCord

    Now that the Yahoo Microsoft merger is kaput, it is time to look forward to the future of Yahoo, and I have to say that I think that it is bright. Yahoo Sponsored Search is a good application, delivers clicks and conversions and is a great place for some to…

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