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    Yahoo is Going Away – Well at Least the PPC Part

    September 15, 2010 - By Nancy McCord

    This past weekend I sadly removed all information about Yahoo Search Marketing from my website. I have been a Yahoo Search Marketing Ambassador for years and have offered Yahoo PPC set up and management services. MSN adCenter however is taking over the Yahoo PPC control panel and is already serving…

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    The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

    March 11, 2026
    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    It is about partnership and community.

    Paying It Forward: Why We Invest in the Next Generation of Talent

    January 7, 2026
  • Pay Per Click

    It’s a Great Time to Consider Yahoo Pay Per Click

    October 17, 2008 - By Nancy McCord

    This past week we have helped more clients migrate their advertising programs into Yahoo Sponsored Search. With the escalating costs of Google AdWords, significant drop in AdWords ability to deliver conversions, and the quality score algorithm changes, Yahoo is looking better all the time. Yahoo has a very good ad serving…

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    Related Posts

    The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

    March 11, 2026
    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    It is about partnership and community.

    Paying It Forward: Why We Invest in the Next Generation of Talent

    January 7, 2026
  • News & Trends

    Yahoo Sponsored Search Still a Great Value

    May 6, 2008 - By Nancy McCord

    Now that the Yahoo Microsoft merger is kaput, it is time to look forward to the future of Yahoo, and I have to say that I think that it is bright. Yahoo Sponsored Search is a good application, delivers clicks and conversions and is a great place for some to…

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    Related Posts

    The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

    March 11, 2026
    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026

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Our Recent Posts

  • Mar 11, 2026 The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 
  • Feb 18, 2026 Stop Chasing Ghosts: How to Get Better Qualified Leads
  • Feb 11, 2026 The Cost of Ghost Spend: Is Your PMax Budget Vanishing?
  • Jan 28, 2026 Beyond the Blue Link: Why 2026 is the Year of GEO
  • Jan 07, 2026 Paying It Forward: Why We Invest in the Next Generation of Talent

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