LinkedIn Heat Map – What Are People Looking At in Your Profile

This interesting article was shared by Ken Lankin at Awesome Almonds. It is interesting reading about what readers look at in your LinkedIn profile. Thanks Ken!

Here’s what the article says in a nutshell:

  • Top priority and the most “looking” is done on your profile photo. Try to take the very best picture possible and even consider having a professional photo taken if you think that LinkedIn is the right place for your marketing endeavors. A great looking photo may get more people to check out your full profile. Here’s a great photo of one of my clients, Shawn Friesen. The photo is engaging and unusual.
  • The place that gets the second most views is your most recent Twitter update. Wow! Who knew? Make sure you are tweeting regularly and are using the app to connect your LinkedIn account to Twitter.
  • Comments on your status update. Wow, who knew how important on LinkedIn this was as well. Engagement is key. Taking time to interact with your updates and those of others is a great way to really get noticed on LinkedIn.

Even in today’s faced paced digital world that ability to connect with others in essence hinges on what you post on social media sites and the attention to detail you put in on creating personal profiles. Find out more about how we can help you with social media updates with our affordable services.