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    It’s Christmas Eve!

    December 24, 2010 - By Nancy McCord

    I want to take this moment to thank all my readers and clients for this past year. I have enjoyed tremendously working, communicating, and sharing with each one of you and look forward to a wonderful new year ahead. Have a Merry Christmas tomorrow and next week a Happy New…

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  • Tips

    Are You Watching Your Website Stats? Why Not?

    December 22, 2010 - By Nancy McCord

    You can’t find out if your website is working for you if you never take a look at your website statistics! It is great to have a website and every business should have one, but sometimes just having one is not enough. Sometimes you need to “nurture” and “feed” your…

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  • Google AdWords - News & Trends

    Know Your Cost Per Acquisition to Be Profitable with AdWords

    December 20, 2010 - By Nancy McCord

    To use pay per click advertising successfully you really need to know what your cost per acquisition is or rather how much you are willing to spend to get a new customer and still have profit left over. Without knowing your cost per acquisition, you can actually be paying Google…

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  • Web Content

    Sometimes What You Really Need Is Not SEO

    December 17, 2010 - By Nancy McCord

    I had a client contact me this past week and ask me to perform SEO code optimization services on his website as he felt he was not getting enough business and thought it was due to low search engine placement. As part of our process of working with a client,…

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