If you have been using Google Places or Google+, Google has a new property call Google My Business that you need to be looking at and migrating to. First notice that even if you have been posting on Google+ pages you may not have a Google My Business site. For…
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Social Media Services
Social Media has now become an important part of every business’ overall marketing program. Search engines and site visitors consider social media activity important and are site visitors are using the ability to share content with others using these platforms; making participation in social networks more meaningful for businesses. As…
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Social Media and the Invisibility Problem
“Very few of your fans see your content in their news feed and even fewer people are seeking out your page. This is yet another reason you’re better off linking to your campaigns from everywhere.” Read the full article. In a nutshell, the above quote is why I like clients…
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Google’s New Quality Guidelines for Websites
Updated in 2014, Google’s Quality Guidelines for webmasters spells out some new details that all website owner’s should keep in mind. In a nutshell, Google wants quality, relevant, unique, mobile-optimized content. The content that appears highest in the search results will be those that Google deems are the most relevant…
