Matt Cutts, Google’s voice to my industry, has recently stated in a video that Google considers advertorials and sites that use them without a no follow tag to be in violation of Google’s quality guidelines. You can watch the full video here. So what exactly is an advertorial and why…
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Google’s New Keyword Planner for AdWords
Coming to Google AdWords accounts and accessed from the tools menu drop down is a powerful new tool called the Keyword Planner. I am seeing this new tool in many of my client AdWords accounts as of today. This new tool is a real gem and a wonderful improvement to…
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Is AuthorRank or BrandRank Coming for Businesses on Google?
Is AuthorRank or BrandRank coming for businesses on Google? That’s an interesting question and one that I feel Google is leaning toward based on the chatter online, but one I doubt we will see this year. What exactly is BrandRank? First, let’s start with a little bit of detail. This…
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Google Cracks Down on Fictitious Google+ Local Reviews
I knew that eventually Google would address the growing problem of SEO firms selling services to create fictitious Google+ Local reviews, and finally they have. Here is a quote from Google: “For business owners: Be wary of an SEO or reputation management service that promises to generate reviews for your…
