If you have not checked out Bing Ads for a while, I recommend you look again. Bing Ads has quietly and steadily been making some very nice improvements to their ad platform. Here are just a few reasons you’ll want to take a new look. Clients are getting improved conversion…
Bing
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Bing Ads Revamps and Improves Conversion Tracking
Finally! Bing Ads is updating their quirky and hard to get going conversion tracking. Here’s their recent video that shows how to do the set up and why conversion tracking is so important to get working right. Personally I am very glad to see this change and hope it works…
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Bing Ads Announces Product Ads
New into the e-commerce product selling market with product images in their search results, Bing Ads enters with a new service offering called Bing Product Ads. With huge returns for e-commerce stores and familiarity with Google Shopping (previously known as Product Listing Ads), Bing Product Ads is sure to be…
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Blurring the Lines Between Paid and Organic
In 2013, I feel that Google has actively worked to blur the lines between paid and organic. With algorithms that forced businesses aggressively into Google AdWords, advertising that nearly blends in at the top of the page with organic results, Google+ Local ads that look like regular listings, and now…