Since I wrote about watching your website with Google Analytics and monitoring your bounce rate there have been a few questions from readers and customers that I felt I needed to address. First, Google Analytics gives you an overall website bounce rate as well as a bounce rate by page. The higher the…
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Measuring the Phone Calls You Get From Google AdWords
If you didn’t know, Google AdWords is now allowing you to track phone calls from Google generated phone numbers attached to your Google AdWords ads. The big news is that we are really seeing measurable results with this new feature. For clients and account managers this now validates what Google…
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Using the Microsoft Online Fix It Center
I know computers, but I am not a computer geek like my husband. Although I can fix many things that happen to my computer with a Google search and some time, there are times when the instructions are too complicated or simply over my head. There are other times when…
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Your Bounce Rate on Google Analytics
This past month if you are sharing your website statistical data with Google Analytics, they emailed you a very interesting aggregate report on bounce rates. Here is an executive snapshot: Traffic Sources Pages / Visit Bounce Rate Avg Time on Site Direct 4.0 (-0.5) 47.2% (-4.0%) 5:21 (-0:07) Referral…
