Right now I am advertising on Twitter and for FREE thanks to American Express and Twitter! I’ve gotten $100 of Twitter advertising free in order to check out Twitter’s new small business pay per click program. This post will tell you a little more about the options you have in…
Pay Per Click
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How Do You Know How Much a Click Will Cost on AdWords?
So you want to try AdWords, but want to make sure you will get performance. You understand you need a high enough maximum cost per click to be in the auction and your daily budget needs to be high enough to support your maximum cost per click to get AdWords…
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AdWords Keyword Discovery
Not every keyword you can dream up for your products is a good keyword to use in Google AdWords. When determining what keywords to use, I find it crucial to also think about the type of matching that should be used as well. For some general keywords broad match should…
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Transition from Yahoo Ads to Bing Ads
If you have been advertising on Yahoo, now is the time to carefully review your Yahoo account. Specifically in regards to the character count in your ad text titles. The reason for this careful review is for you to be ready for account migration from the Yahoo PPC platform to…
