Matt Cutts has some great words of wisdom for bloggers and website owners in this video on how technical you should get in content and blog posts. You can watch the video at YouTube. In a nutshell, here are the takeaways on this important topic. 1. Clarity of what you write…
Search Engine Optimization
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Does Google Love or Hate Links in Their Ranking Algorithm?
Over the years Google has valued links in their ranking algorithm by boosting sites with more links to a higher position in the organic or unpaid search results. By valuing links Google created a cottage industry that SEO’s jumped on and really milked with clients. Some SEOs charged exorbitant amounts…
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The Changing Landscape of Social Media
With recent changes Facebook has made, renegotiation of the Google-Twitter contract, and Google’s announcement that it does not include social signals in its ranking algorithm, business owners and SEO’s are struggling to find where social media fits into a strategy for web visibility. Although I still feel that social media…
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Building Links Using Article Directories is a Dead Strategy
Creating articles that were informational in nature with links back to your website in a bio and placing these on news sites, article directories, and ezine sites for use by other webmasters on their blogs and in their websites in a way to build incoming links is just another previously…
