This is an excellent video that really reveals what links Google is really rewarding and which links Google is actually penalizing your website in their index for. First, it is important to hear in Matt Cutts’ (top Google Web Spam Engineer) own words in the lead-in to the video what links…
Search Engine Optimization
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Confidence Equals Sales
Sure you’ve seen sites like this on the web; ones that have no phone number, no address, and just a contact form, but they want you to buy! Do you? I don’t! Especially if I am comparison shopping. In fact, I’ll pay more to know that I am dealing with…
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Google’s New AuthorRank Part II
Continued from Monday. In February of this year there was more chatter in my industry about AuthorRank. Here is a great background article to review for a fuller picture. “AuthorRank could be more disruptive than all of the Panda updates combined. ” AJ Kohn It appears that AuthorRank will factor into…
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Google’s New AuthorRank Part I
It is important to watch Google’s Patent Disclosures as they will give you a view on what Google considers important. I remember reading one over five years ago where Google spoke about “agents” at that time I wrote that I felt that there would eventually be an author meta tag introduced…
