This is the million dollar question isn’t it? In today’s search arena can you and should you even work to improve organic placement or should you instead just concentrate on pay per click advertising. Personally, I think that the answer straddles both sides. This is what I recommend for organic…
Search Engine Optimization
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Google to Re Rank Overly Optimized Websites
Matt Cutts from Google dropped a bomb this past week. According to Cutts Google is set, in their upcoming algorithm, to re rank in their organic search placement websites that have been overly optimized in an effort to “level the playing field”. Here’s what Matt Cutts from Google said in…
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Does an XML Site Map Help or Hurt Organic Placement
If you can’t include an XML site map on your website for some reason will this hurt you with search engines? My unequivocal answer is NO. Although we do recommend the creation and registering of an XML site map with both Google and Bing (by using their Webmaster Control Panels), to…
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Google Announces Another Algorithm Update Biased Against Ads
Just this past Friday, Matt Cutts, a key engineer at Google, announced an algorithm update for Google that is biased against ads. Although this update doesn’t have a name yet (and it will soon), it is a filter to remove websites from Google’s index that are top heavy on advertising.…
