I am always on the watch for new meta tags that are being tested by search engines. I like to be an early embracer of new technology. If you are unsure of what meta tags are in common place use right now, here is a great primer and list for…
Search Engine Optimization
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Google Toolbar PageRank Indicator is Bogus
I have several customers who monitor their website’s Google Toolbar PageRank. In fact, they do not take action on links unless the site has a favorable Google Toolbar PageRanking. First off, it is important to understand that Google does not show your real organic PageRank in the Google Toolbar. Additionally, the…
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Duplicate Content Revisited
To move up and stay up in the organic search results you have to have a content and link building program. When it comes to syndicating your own content there are a few guidelines that Matt Cutts of Google recommends. “I would be mindful that taking all your articles and…
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Canonical URLs: The WWW Quandary
To help improve your organic search placement it is important to let Google and other search engines know how you want your links returned and how they should index your website. Should it be linked and named as http://McCordWeb.com or http://www.McCordWeb.com? Specifically I mean in the example is there a…
