“Fair use is a basic principle of copyright law that says the general public may use certain portions of a copyrighted work without a license from the copyright owner, provided the use is for purposes such as commentary, criticism, search engines, news reporting, research, teaching, library archiving or scholarship.” Read…
Web Content
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Did You Know Most Infographics Have Hidden Links?
Infographics are the new web rage, but did you know that most have hidden embedded links in them? The next time someone offers to allow you to use their infographic or solicits your posting their infographic on your website or blog, be aware that you may be unknowingly promoting their…
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Will a New Website Win You More Customers? You Bet!
Here’s the scenario: No leads, a five page website with very little content, in Google Analytics only company name variations searches appear in the statistics. Solution: Here’s how you re mediate this type of online visibility problem. Create landing pages quickly that reflect your true nature and put your products…
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Why Venting on Your Blog Doesn’t Work Positively For You
I read an interesting blog this past week and winced when I read it. I would imagine that a junior staffer wrote it and if the president of the company saw it, it would be taken down immediately. The blog post was a rant about why an unnamed competitor was…