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  • Holiday Search Trends and Google Ads Strategies
    Google Ads Strategists - News & Trends

    How to Win the Holiday Ecommerce Season in 2023

    December 8, 2023 - By Christopher Harper

    The holiday ecommerce season is off to a slow start, with Q4 sales growing just +1.4% YoY as of Nov 4, according to Mastercard. However, the holiday season is far from over with only 33% of holiday shopping complete so far. But that doesn’t mean that shoppers aren’t active. It…

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  • Expect the Unexpected
    AdWords Account Management - AdWords Consultant - AdWords Manager - Google Ads Consultant - Google Ads Management - Google Ads Manager - Google Ads Services - Google Ads Strategists

    Strike… Google Institutes Penalties for Not Following the Rules

    September 27, 2023 - By Nancy McCord

    It’s called three strikes you’re out – Google has instituted new penalties to get advertisers’ attention to policy violations. Our concern is the number of false positives that we routinely see and the difficulty in resolving these issues due to the inability to just pick up the phone and chat…

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    Google Ads Experts - Answering the Hard Questions

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    July 9, 2025
  • Our mascot Bandit McCord agrees you need McCord Web Services for Google Ads.
    AdWords Account Management - Google Ads - Google Ads Consultant - Google Ads Management - Google Partner

    McCord Web Services and Google Ads Management

    September 25, 2023 - By Nancy McCord

    Are you struggling to manage your Google Ads account and campaigns? Getting your Google Ads strategy right is crucial for driving traffic and sales, but it can be complicated and time consuming to set up and optimize on your own. That’s where the managed services from McCord Web Services can…

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  • Google Ads is Leveling Up Its Offerings
    Google Ads - Google Ads Strategists - Internet Marketing - News & Trends - Pay Per Click

    New Features and Reporting Added to Goole Ads Before the Holiday Season

    August 17, 2023 - By Christopher Harper

    Google Ads has just announced a major update that will bring new features and capabilities to advertisers and marketers. These are some of the most exciting changes and how they can help you grow your business online. Google is expanding and promoting Performance Max. This is a fully automated campaign…

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    Building an Unstoppable Brand in a World of Ghost Bots

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Our Recent Posts

  • Jun 17, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune
  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • May 20, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
  • May 06, 2026 How to Make Industrial & Technical Content Stand Out
  • Apr 22, 2026 Fewer clicks, More Revenue: Winning The Zero-Click Era
  • Apr 08, 2026 Building an Unstoppable Brand in a World of Ghost Bots
  • Mar 25, 2026 The Death of Last-Click: Mastering the 2026 B2B Journey 
  • Mar 21, 2026 Introducing Our Customer Referral Program

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