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  • Google Ads is Leveling Up Its Offerings
    Google Ads - Google Ads Strategists - Internet Marketing - News & Trends - Pay Per Click

    New Features and Reporting Added to Goole Ads Before the Holiday Season

    August 17, 2023 - By Christopher Harper

    Google Ads has just announced a major update that will bring new features and capabilities to advertisers and marketers. These are some of the most exciting changes and how they can help you grow your business online. Google is expanding and promoting Performance Max. This is a fully automated campaign…

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    June 17, 2026

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    June 3, 2026

    Building an Unstoppable Brand in a World of Ghost Bots

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  • Man sitting under a banner which says local business at a desk.
    Bing Places - Google Places - News & Trends

    The Importance of Google and Bing Business Pages

    July 24, 2023 - By Nancy McCord

    Connecting your business and social media efforts to your Google Business Profile and Bing Places for Business has never been more important as both Google and Microsoft will have their AI (Artificial Intelligence) search engines pull data (including images) from these accounts and show the information in the AI generated…

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  • Team reviewing a proposal from McCord Web Services.
    Google Ads Strategists - Google Partner - News & Trends

    Why Using a Google Partner for Google Ads Makes Sense

    July 6, 2023 - By Nancy McCord

    McCord Web Services is a Google Partner. Our team works hard each year by recertifying in search advertising, shopping advertising, display advertising, and video advertising. We are required by Google in order to retain our Partner status each year to recertify. These exams are intensive and take many hours of…

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    March 11, 2026
  • Put Google Ads to work for you with new AI tools.
    AdWords - AdWords Account Management - AdWords Consultant - AdWords Manager - AdWords Services - Google Ads - Google Ads Consultant - Google Ads Management - Google Ads Management Pricing - Google Ads Manager - Google Ads Services - Google Ads Strategists - Google AdWords - Google Partner - News & Trends - Performance Marketing

    The Value of Using a Google Partner for Google Ads Management

    June 21, 2023 - By Nancy McCord

    It just makes sense to get more sales from your investment in paying an account manager with experience to manage your Google Ads program. How So? Google Partners are companies that have been certified by Google to manage Google Ads campaigns for businesses. They have the latest Google Ads product…

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    AI's Impact on PPC Marketing Strategies and Google Ads

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    May 20, 2025
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  • Jun 17, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune
  • Jun 03, 2026 Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • May 20, 2026 The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
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  • Apr 22, 2026 Fewer clicks, More Revenue: Winning The Zero-Click Era
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  • The Content Marketer’s Dilemma: Why Lazy AI Fails SEO, and How We Fixed It
  • The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune
  • Is Your Ad Spend Living Its Best Life? (The “No-Strings” Audit You Didn’t Know You Needed) 
  • The “Set It and Forget It” Myth: Why Your DIY PPC is Costing You a Fortune 
  • How to Make Industrial & Technical Content Stand Out
  • Fewer clicks, More Revenue: Winning The Zero-Click Era
  • Building an Unstoppable Brand in a World of Ghost Bots
  • The Death of Last-Click: Mastering the 2026 B2B Journey 
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  • The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

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