Just this past week I’ve had two prospect call saying they need to be number one on Google and what would it cost to get them there. Sigh, this is a “brave new world” people! What you see on a search engine is not what I see, nor what your…
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What Meta Tags Do Search Engines Use?
It is well known that all search engines no longer use the meta keyword tag, but what other tags are currently in use? I read an article recently that said Google was not even using the meta description tag, so what are search engines using? First, it is true, the…
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How Do You Know How Much a Click Will Cost on AdWords?
So you want to try AdWords, but want to make sure you will get performance. You understand you need a high enough maximum cost per click to be in the auction and your daily budget needs to be high enough to support your maximum cost per click to get AdWords…
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Is Your Daily Budget Keeping You Out of the AdWords Auction?
Not only is your maximum cost per click a factor in deciding if you are in the Google AdWords auction, but your daily budget may be a factor keeping you out! It is important to understand a few things first. AdWords account managers will talk about your 30 day budget…
