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    Google TV Ads

    March 12, 2007 - By Nancy McCord

    Click our post title and you can read this article about Google moving into TV. Well I for one am filing this under “not going to happen”. Remember click to call, Google Radio? Well there was a big ballyhoo about click to call when it was first announced. Then only…

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    Stop Chasing Ghosts: How to Get Better Qualified Leads

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    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

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  • News & Trends

    Google Local or Google Maps

    March 10, 2007 - By Nancy McCord

    A great way to get free advertising exposure is to register your site in your hometown with Google Maps. Use this link to read about the new features that Google has added to their local interface. Now you can add a photo, more information, and even properly position your map…

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  • Google AdWords - News & Trends

    AdWords Keyword Tool Under Revision

    March 8, 2007 - By Nancy McCord

    Years ago, the keyword tool in Google AdWords actually was okay. Then Google decided to sanitize it maybe afraid of legal implications and they introduced these silly green bars showing search amounts. This effectively made the tool ineffective. We’ve limped along with this “new” tool for months now. Just today…

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  • News & Trends

    Yacking About Click Fraud

    March 7, 2007 - By Nancy McCord

    Are you sick of it yet in the professionals forums; all the yacking about click fraud. I for one have simply accepted that some degree of click fraud is just part of the online business landscape. Do I believe that click fraud is rampant – no. Is it .02% like…

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    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

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    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

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