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    Drift – Much More Than a Messaging App – Part One

    March 27, 2017 - By Nancy McCord

    Drift , it’s not what you would expect. This new application is much more than a simple messaging app. It is a robust website and lead generating tool you embed right in your website code. Yes messaging and online chat is what it does, but the paid version (although pricey for the…

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    Managing Your Web Reputation, One Review At A Time

    Managing Your Web Reputation, One Review At A Time

    September 30, 2019
  • Blogs - Search Engine Optimization - SEO - Web Content - Web Visibility

    Do You Have a Content Production Schedule?

    March 22, 2017 - By Nancy McCord

    A content production schedule, what’s that? Even if you do not blog and pay a service to blog for you, or if you don’t blog at all, a content production schedule is key to improving your organic search placement over time. Start first by evaluating your important traffic generating keywords…

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    Need help getting your site visible on the Web?

    Top Rated Google Ads Management Service Provider

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    Are There Consequences of Google.com’s New Continuous Scroll?

    February 16, 2023
    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    Stop Bleeding Cash in AdWords- Move Out of Broad Match

    December 30, 2019
  • Search Engine Optimization - SEO - Web Content - Web Visibility

    The Top Three Errors for Website Placement

    March 20, 2017 - By Nancy McCord

    Want to move up in organic (unpaid) website placement? Want to drop your ad spend in AdWords? You can if you stop doing these three things. Taking no action on website reporting and analytics It is great to evaluate your website, and every business owner should have an eye on Google…

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    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
    We have the answers on all things on Answer Engine Optimization.

    Beyond the Blue Link: Why 2026 is the Year of GEO

    January 28, 2026
  • Google AdWords - Web Content - Web Visibility

    How Do You Get the Word Out About a New Service?

    March 15, 2017 - By Nancy McCord

    I had a colleague contact me about a prospect the other day. They said their long time client wanted to promote a new service but they did not want to do pay per click, maybe remarketing or social media instead. The prospective customer told me he had a new seasonal…

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    The 2026 Brand Safety Audit: Avoid Wasted Ad Spend 

    March 11, 2026
    How to improve lead generation in Google Ads.

    The Google Ads Setting That is Wasting Your Lead Gen Budget

    October 22, 2025
    Put Google Ads to work for you with new AI tools.

    The Value of Using a Google Partner for Google Ads Management

    June 21, 2023
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