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    Let the Recertification Begin

    January 3, 2018 - By Nancy McCord

    The start of each new year heralds the beginning of my Bing Ads and Google AdWords recertification cycles. As a Bing Partner I must recertify each January to maintain my Bing Partner Status. As a Google Partner, I must take two exams to recertify my AdWords credentials. I must take…

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  • AdWords - AdWords Account Management - AdWords Manager - AdWords Services

    AdWords Dashboard Reporting

    October 4, 2017 - By Nancy McCord

    With the new AdWords Dashboard reporting, our monthly AdWords reports are about to change – significantly! Just today I saw that every single one of our client accounts now has a Dashboard view in the Reports tab. I am beyond excited! If you have not tested out AdWords Dashboard reporting I…

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    AdWords Introduces Dashboard Reporting to the New Beta Version

    September 4, 2017 - By Nancy McCord

    AdWords dashboard reporting will soon be changing my life, and I can’t wait. Managing 30+ client accounts is a big job, but the monthly reporting and communication, although important, is very time consuming. In the Beta New AdWords, customized dashboard reporting is one of the biggest enhancements that will help…

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    Google AdWords Drug Terms Cause Headaches for MediSpa Practices

    May 8, 2017 - By Nancy McCord

    AdWords drug terms used on website landing pages are causing AdWords site suspensions for dermatologists and cosmetic surgery practices. AdWords has added Botox, Xeomin, Restylane and other commonly used injectables that physicians use for facial rejuvenation on their drug term monitoring list. As a result AdWords advertisers are being turned…

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