Mastering Google Ads Competitor Insights with the Google Ads Transparency Center When it comes to achieving a winning Google Ads strategy, understanding your competition is essential. The Google Ads Transparency Center is a game-changing tool that provides access to your competitors’ advertising strategies, empowering you to fine-tune your campaigns for…
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How to Win the Holiday Ecommerce Season in 2023
The holiday ecommerce season is off to a slow start, with Q4 sales growing just +1.4% YoY as of Nov 4, according to Mastercard. However, the holiday season is far from over with only 33% of holiday shopping complete so far. But that doesn’t mean that shoppers aren’t active. It…