This video from Google’s Lead Web Spam Engineer, Matt Cutts, literally quashes ecommerce as we know it. Make sure you watch this video which states Google’s view of ecommerce sites and be prepared to give up trying to get organic placement for ecommerce enterprises that are reselling products. Watching this…
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Google AdWords – Why I Am Testing Dynamic Search Ads
I just asked all the time what are you watching, what’s new and exciting, what trends to you see happening? This week I will be writing three blog posts about what I’m watching and why. Today’s post is about the new Google AdWords Dynamic Search Ads. This is why I am…
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Google AdWords Introduces Shared Budgets for Campaigns
Just this past week Google announced a very big change in how they do budgets for your AdWords account. Introducing Shared Budgets for Google AdWords campaigns. You can read the full release on the Google blog. Although this sounds great, I have already had experience with Shared Budgets already last…
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Last Tidbits on Product Listing Ads Using Your Merchant Data Feed
Here are my last tidbits on using Google AdWords to show Product Listing Ads (PLA) pulled from your Google Merchant Center Data Feed. Make sure to click to validate your data feed once set up in Google AdWords so you are sure that you have everything properly connected in order…