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  • Google Places - Google Plus - Social Media

    Get on Google+ Guide

    April 11, 2016 - By Nancy McCord

    I consider activity on Google+ important for business owners. The real SEO and search benefits are however not achieved by updating your Google+ Business page, but rather your Google+ personal page. So, how can you connect with others to start building your Google+ empire and improved rankings for your company…

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    The Importance of Google and Bing Business Pages

    July 24, 2023
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    Google is Continuing to Test New Google My Business Features and Components

    January 8, 2021
  • Search Engine Optimization - Video

    Not Making Videos? Now’s the Time to Reconsider

    March 30, 2016 - By Nancy McCord

    With organic results being pushed down below the fold, with the shrinking space on mobile screens leaving nearly no room after ads, how can you get your website to show for organic or unpaid searches? It is simple, use videos posted on YouTube which Google will preferentially index and show…

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    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
    We have the answers on all things on Answer Engine Optimization.

    Beyond the Blue Link: Why 2026 is the Year of GEO

    January 28, 2026
  • Google - Google AdWords

    AdWords Standard Beats AdWords Express

    March 23, 2016 - By Nancy McCord

    I had a client who wanted to promote a new service in Manhattan, New York but wanted to spend $200 to $300 for clicks for a 30 day period. The price of her service is about $900 a pop. She wanted to move back into an old AdWords Express program…

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    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
    Use the power of AI through Gemini to work smarter.

    Level Up Your Business: How Gemini in Google Workspace Transformed My Digital Marketing Firm

    August 27, 2025
  • Google - Mobile Web - Search Engine Optimization

    Google Gets Serious About Mobile in New Announcement

    March 21, 2016 - By Nancy McCord

    Just this past week Google announced that it was ramping up its organic sorting algorithm to enhance placement for mobile-friendly websites. The flip side of that is that sites that are not mobile-friendly will be getting pushed down in the listings. Google did not a big caveat… If the site…

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    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

    Stop Chasing Ghosts: How to Get Better Qualified Leads

    February 18, 2026
    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

    February 11, 2026
    Use the power of AI through Gemini to work smarter.

    Level Up Your Business: How Gemini in Google Workspace Transformed My Digital Marketing Firm

    August 27, 2025
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