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  • Google - Google AdWords

    AdWords Conversions Move to the Mobile Space

    December 10, 2014 - By Nancy McCord

    I manage a large number of AdWords accounts for clients in a wide and diverse sector of businesses. In the last two months I have seen very marked trend – that is the importance of mobile for lead conversions. Of specific note is that for some clients, mobile has become their…

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    Team reviewing a proposal from McCord Web Services.

    The Cost of Ghost Spend: Is Your PMax Budget Vanishing?

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  • Google - Mobile Web

    How Does Your Website Stack Up in the Mobile Space – Test It!

    December 8, 2014 - By Nancy McCord

    Google continues to push and refine its message as to the importance all websites having a mobile friendly website. Just this past week on the mobile version of Google I started to see tags in front of search listings as to if the site was mobile friendly or not. Truthfully,…

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  • Google - Search Engine Optimization

    Don’t Block Google From Spidering Site Files

    November 26, 2014 - By Nancy McCord

    Google has recently made some nice improvements in how and what it can spider to get a fuller picture of your website. By upgrading technology, no longer does their robot spider see the web in nearly a text version, but now almost as a browser sees the page. As a…

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    March 25, 2026
    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

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    Team reviewing a proposal from McCord Web Services.

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  • Google - Mobile Web

    Google’s Webmaster Mobile Usability

    November 24, 2014 - By Nancy McCord

    Newly introduced into the Google Webmaster control panel is a new section found under “Search Traffic” called “Mobile Usability”. With Google flexing its muscles and readying to penalize websites that are not enhancing the mobile viewing experience your site may be getting flagged as not having the viewport configured. In…

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    The Death of Last-Click: Mastering the 2026 B2B Journey 

    March 25, 2026
    SQL or MQL symbol. Turned wooden cubes and changed words 'MQL marketing qualified lead' to 'SQL sales qualified lead'. Beautiful white background. Business and SQL or MQL concept. Copy space.

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    Team reviewing a proposal from McCord Web Services.

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